Ep. 129 | Next Generation Business Metrics with Jim Deiotte
I just don’t think enough time has been spent with customers and understanding the value that they can confer. And with the flow of data that’s happening out there right now I think you can really solidify and prove greater portions of value on your customer relationships.
Jim Deiotte
Ep. 123 | Customer-driven Data Science with Albertsons Colleen Qiu
At Tesla, eBay and now Albertsons the customer focus is part of the core strategy from the leadership team.
Colleen Qiu
Ep 114 | The Rise of the New C-levels with Dave Mathison from CDO Club
What I feel is happening around the hybrid CDAO title is that the real strategic role is in analytics, not data.
Dave Mathison
Ep. 112 | How to manage through the COVID-19 crisis
The COVID-19 crisis can be an opportunity to emerge as a better business.
Gregory Shephard
Ep. 111 | How to Grow Your Business Using a North Star
There is no reason to accept a 90% failure rate among entrepreneurs.
Gregory Shephard
Ep. 98 | Operationalizing Customer Lifetime Value (CLV)
In my opinion, CLV can be and should be one of those key top line metrics or currencies that helps measure customer-centricity.
Ahmer Inam
Ep. 96 | Designing Data for Business Decisions Part 2
Good designers sit at intersection of data, analytics, business, and customer. They make sure outcomes are aligned with value.
Brian O'Neill
Ep. 95 | Designing Data for Business Decisions
Good designers sit at intersection of data, analytics, business, and customer. They make sure outcomes are aligned with value.
Brian O'Neill
Ep. 85 | Hubspots Voice of Customer Journey with Amanda Whyte
One of the first things we had to do was go evaluate where is all of our customer feedback coming from and what's being done with it?
Amanda Whyte
Ep. 74 | Communicate Insights with Kathleen Maley
"Most analysts are trained to communicate the validity of their answer, but your business partner only wants to know what she can do with this information."
Kathleen Maley
Ep. 72 | The CAO Conference in a Nutshell
More than data storytellers, cross threaders work to unite one organization under data.
Allison Hartsoe
Ep. 70 | Amazon Strategy for DTC Retailers
The prime customer base is a great pool of customers to tap into and Amazon is offering more ways to do that.
Mark Mahaney
Ep. 65 | Beyond CDPs: Customer Intelligence
People think that if my product spits out a CLV, it's going to work. But you never know what data it's using. That's dangerous.
Michael Greenberg
Ep. 64 | Classifying CDPs with Jimi Li
There is not a one-size-fits-all CDP solution. Start with your use case to narrow the pack.
Jimi Li
EP. 60 | Smart Technologies from eTail West
There were 161 vendors at eTail West and they were all saying almost the same thing.
Allison Hartsoe
Ep. 59 | Managing Up with Michelle Rovner
I don't want to just complete a task. I want to contribute.
Michelle Rovner
Ep. 58 | Budgeting for Data Science Projects
If you want to do something transformative and new, there's no other way. You have to put skin in the game.
Jose Murillo
Ep. 57 | Measure What Matters by John Doerr
Yes, it is really powerful to run by OKRs - especially when these OKRs acknowledge the power of the customer.
Allison Hartsoe
Ep. 51 | 2018 CEA Show Directory
Marketing with CLV is not magic. It's just a very specific journey that you can follow to get results.
Allison Hartsoe
Ep. 46 | Measuring Offline Customer Experiences
Loyalty programs are not making it into the offline experience nearly enough.
Gary Angel