Ep. 102 | 2019 CEA Podcast Directory
If you're not sure where to start, or if you missed something good, the 2019 CEA Podcast Directory will guide you.
Allison Hartsoe
Ep. 99 | Bonding the CLV Community
Retail's approach is often mind-numbingly transactive when it should be an emotional bond.
Allison Hartsoe
Ep. 85 | Hubspots Voice of Customer Journey with Amanda Whyte
One of the first things we had to do was go evaluate where is all of our customer feedback coming from and what's being done with it?
Amanda Whyte
Ep. 82 | Quantifying CX with Michael Allenson
You cannot game customer lifetime value the same way net promoter score can be gamed.
Michael Allenson
Ep. 81 | Customer Data as an Asset with Doug Laney
It's imperative for companies to treat data as an asset - and it meets the definition of an asset - but accountants don't currently allow it.
Doug Laney
Ep. 77 | Five Questions Marketers Need to Answer
These questions first came about because I get a bit of a nerdy thrill when I lift the covers on a company's website to see what kind of data they are capturing.
Allison Hartsoe