Ep. 129 | Next Generation Business Metrics with Jim Deiotte
I just donโt think enough time has been spent with customers and understanding the value that they can confer. And with the flow of data thatโs happening out there right now I think you can really solidify and prove greater portions of value on your customer relationships.
Jim Deiotte
Ep. 128 | Customer Data Privacy: Who Has The Right To Use It? with Richard Whitt
There is no data point thatโs exactly the same as another data point because the context around it is always different, and that context often gets lost in the data stream when companies are trying to take a look at us.
Richard Whitt
Ep. 126 | The New Normal For Retail with Denise Lee Yohn
I always say that your brand is what you do and how you do it. So as a leader you need to make sure that you are leading your organization in a way that is aligned with your brand vision.
Denise Lee Yohn
Ep 118 | How to Drive Change using Data Storytelling with Brent Dykes
"Data is just one pillar. Combine the narrative and visuals to create change."
Brent Dykes
Ep 117 | How to Lead Personalization with Ben Malki of Dynamic Yield
"Leaders succeed when there is accountability and ownership behind personalization efforts."
Ben Malki
Ep. 108 | Customer-centric Culture Transformation with Dr. Rachel Headley
If you think change is just going to suck for three years then you need to update your transformation model.
Dr. Rachel Headley
Ep. 106 | Secret Customer Scores with Whartonโs Sarah Toms
Companies cannot just flick a switch and assume everything this consumer did with different brands is immediately applicable to mine.
Sarah Toms
Ep. 102 | 2019 CEA Podcast Directory
If you're not sure where to start, or if you missed something good, the 2019 CEA Podcast Directory will guide you.
Allison Hartsoe
Ep. 94 | Creating Happy Customers via Compliance
Privacy should be part of your culture, the fabric of your company.
Jodi Daniels
Ep. 79 | Visual Data Disasters with Alberto Cairo
I recommend to people to stop for a second. Think about the nature of the data. More importantly, think about what it is that you want to communicate.
Alberto Cairo
Ep. 68 | Becoming the Data Ambassador
What makes a good data ambassador? Someone who asks a lot of questions and wants to understand how data can help serve the customer.
Megan Kohout
Ep. 66 | The Truth about CDPs with Joe Stanhope
We see the lack of definition around CDPs as a problem. My clients need to know what they're buying.
Joe Stanhope
Ep. 65 | Beyond CDPs: Customer Intelligence
People think that if my product spits out a CLV, it's going to work. But you never know what data it's using. That's dangerous.
Michael Greenberg
Ep. 64 | Classifying CDPs with Jimi Li
There is not a one-size-fits-all CDP solution. Start with your use case to narrow the pack.
Jimi Li
Ep. 61 | Big Ideas for Retailers from eTail West
Once you hit the level of trusted advisor, you are in the breakaway pack.
Allison Hartsoe
Ep. 59 | Managing Up with Michelle Rovner
I don't want to just complete a task. I want to contribute.
Michelle Rovner
Ep. 57 | Measure What Matters by John Doerr
Yes, it is really powerful to run by OKRs - especially when these OKRs acknowledge the power of the customer.
Allison Hartsoe
Ep. 50 | Digital Evolution of Fashion and Beauty
Modern luxury brands are not afraid of scaring their loyal customers. They go all in on digital.
Jill Manhoff