C-Suite TV Insights Interview
With so much information out there, how do you know you have the right data and are using it properly to ensure your business is using it correctly? If it doesn’t increase your company’s bottom line, then data is useless. Is there a key to unlocking the value of your data?
Portland Business Journal Feature: Making Data Deliver
All around the clock, the wired world is giving off signals. Savvy sales and marketing teams are mining those “signals of intention†and marrying them with statistics, machine learning and artificial intelligence.
Four Steps to Build a Customer-Centric Martech Stack
Four Steps to Build a Customer-Centric Martech Stack
Your Company has Stalled. Now What? It's Time to Rethink the Way You View Your Customers
Your Company has Stalled. Now What? It's Time to Rethink the Way You View Your Customers